Stories
Building a coffee brand from the ground up — and creating the foundations for its growth.
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The Collaboration
Stories began with an ambition to build more than a coffee shop: a contemporary brand with a distinctive identity, a clear point of view and the potential to grow. HOM joined Stories from the early stages, working alongside the brand as a strategic and creative partner to build its identity, define its position and establish the systems needed to support long-term expansion. From the first expression of the brand to a growing network of 30+ locations, our partnership has evolved alongside Stories — spanning identity, digital, spaces, communications, franchise systems and ongoing brand development.
The Creative Direction
HOM continues to lead Stories' creative communication, from campaign development and advertising to professional photography, content production and marketing materials. We built a visual content system capable of supporting both everyday brand communication and larger-scale campaigns, giving Stories a consistent and recognisable presence across its channels.
The Work
Work
The Result
Result
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see also
